Internship Brand Planning and Retail Brand

Nike - Paris, France

BUDGET / FINANCE

  • Raise PO for central marketing expenses like videos recap and retainers... Also follow-up on the budget and right payment to vendors.
  • Check with Facilities Department all expenses linked to Operations in Barbier and R72.
  • Support the BP&Ops Director and Retail Brand Director, in the monthly Brand budget management (actuals and forecast) with a specific focus on the Retail Brand budget.

STUDIES :

  • BSM Studies :

Ø  Build a report on the Paris landscape : competition, media purchases, nike.com data

Ø  Analyze the BSM report Paris and consolidate a recap on masterbrand and category highlights and challenges.  

  • Operate a always on competitive intelligence  : Brand activations disruptive moments, Retail, Comm’s, digital/Social take over, influencers, Entertainment, Athletes, Media
  • Be part of the “What’s up Paris” Team to gather latest trends/inspirations from Paris, package them in an attractive communication, lead the calendar, and bring energy to the Team.
  • Updater the scorecard compiling BSM, NPD (POS & consumers), Nike.com & membership datas.

CONCEPT MAP

  • concept map : build a short notice highlighting changes.
  • Support the Retail Brand Director, in the ICM process : monthly ICM and post SIM ICM.

OPERATION / BRANDING NIKE HQ

  • Connect with Facilities to drive the investment of the Brand team in the storage and shipping expenses with Mondial.
Coordinate with the Retail Brand Team, the New Crew and Facilities Team the branding of the nike France HQ. 

-       4th or 5th year student in Marketing, Brand Management, or Business Management

-       Looking for a gap year or a final-year internship

-       Be fluent in English is necessary

-       Excellent verbal and written communication skills

-       Eagerness to contribute to team success

-       Strong eagerness for the brand

-       Autonomy, organization, and proactivity 

-     Ability to recap and drive a report




Posted: 30+ days ago

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